Sales matters is a diagnostic workshop that is specifically tailored for management, sales and marketing teams to develop the resources and skills needed for success.
The sales matters workshop is used to analyze your business approach, your market, competitors and your competition. Sales matters show you how to deliver exceptional new sales results through a comprehensive and bespoke procedure. Shorten the sales cycle and increase sales.
“Remember Sales Matters”
Define who you should be doing business with and why.
Perfectly Profiled Prospects.
Analyze your current customers and break these down through workshops.
Select reasons for a good customers, the good, the bad, and the …. Does it work?
What could be done to make it easier, better, more efficient, profitable, enjoyable and more.
Create a Sales Preposition that works and follow it.
Plan a clear and distinctive strategic direction for engagement.
Align Sales and Marketing to drive more sales.
Everybody says “Sales and marketing” as if they are the same thing. They are not
Sales is selling thing for money in order to make a profit, be it services or products.
Marketing is a brand awareness aligning your customers, now and your future. Marketing raises awareness and provides services to “support” the sales function.
It is amazing how many times we come across dysfunction between those two departments.
Understand Market changes that will affect your sales, markets are always changing you need to analyze the changes to know how they will affect your sales.
What do your customers really want?
What are your competitors doing and why?
Engage Key Messaging to “open the doors” people sell to people, Relationships are developed in many ways but if you know how to create a key message, yet you can open doors more easily and make the sales process fasters, creating a greater profit through efficiencies. Sales Pipeline can be increased by a great deal. One Client saw the sales pipeline increased by more than 500% three months after the sales matter workshop.
Create the Skills and action that will not only open your up new opportunities but win sales.
Unleash Hidden Value through “Creation thinking” and Prospect Centric Tools.
Your team all have good ideas, and you need to share them, discuss them, break them down, rebuild them, refine them, create more opportunities that your whole company can see and agree on.
Find Market Gaps to identify new revenue streams.
What markets opportunities are in the market within your current capability and profitable.
Get Appointment with the correct calls a day and increase your sales.
Select your decision – maker, research them, organize your approach and execute with a plumb.
Meet the right decision maker and get the sale.
Maintain Existing Businesses and up sell new products and new services.
Many people spend so much time looking for a new business that they neglect the potential customers that is directly In-front of them.